Bill McPherson, CFE

Vice President Franchise Development – 30 Years Industry Experience

Bill McPherson joined the AlphaGraphics leadership team in September 2018. Prior to AlphaGraphics, Bill served for six years as Executive Director of Development for FirstLight Home Care in Cincinnati, OH. Bill graduated with honors (Magna Cum Laude) with his Finance Degree from California State University, Northridge.

After college, Bill was recruited by Baxter Healthcare where he served in finance and accounting roles in CA and IL during a three-year period. Bill entered the franchise industry in 1990 and has served in a variety of increasing leadership roles with different brands in retail, services, B2B, B2C, and healthcare. For eight years, he served as Vice President of Development for FASTSIGNS International. While there, he was the catalyst that grew the system from 225 locations to over 500 locations in six countries.

“Our mission is to match the goals of qualified individuals with the AlphaGraphics business model, using a discovery process based on mutual respect, integrity and honesty”

In addition, he has served as Franchise Development liaison for Master Franchisees in Australia and Canada, and has developed and led many franchisee training and workshops including Sales Development and Increasing the Value of Your Investment (Exit Strategies).

Bill is a Certified Franchise Executive (CFE) and has been very involved with the International Franchise Association (IFA) for over 20 years. He is often a panelist and presenter for the IFA and Franchise Update Media annual conferences.

He and his teams are annual recipients of industry awards and acknowledgments, including “Best Franchise Process”, “Best Franchise Website” and more. Bill has been happily married to his “best friend” for over 25 years. He and his wife have two children (boys 19 and 25) and enjoy travel, movies, the outdoors, and their two dogs.

“AGI is an amazing brand with a tremendous history.  I look forward to bringing high integrity, hardworking, likable franchisees into the AGI family, and continuing to build a world-class franchise brand.

Kirk AllenKirk Allen

Senior Director of Franchise Development – 22 Years Industry Experience

Since joining AlphaGraphics in 1998, Regional Franchise Development Director Kirk Allen has consistently taken a leadership role in driving profitability and training initiatives that help AlphaGraphics owners succeed. As national director of financial services, he was responsible for the Acquisition Assistance Program, annual profit leader studies, financial training, and new center financing. He recently implemented the Company’s Mastering Profitability classes for franchisees.

In 2005, Kirk was instrumental in the development of the business model for the AlphaGraphics Digital Business Center, which today represents a state-of-the-art franchise opportunity. Earlier, he served as a regional manager on the field services support team, where he oversaw the operations and financial support for centers in 12 states. Over the course of nearly 22 years with AlphaGraphics, Kirk has had the opportunity to personally visit close to 50 percent of the Company’s U.S. locations.

Chrys Richardson, CFEChrys Richardson, CFE

Franchise Development Sales & Support Manager / Acquisition & Conversion Program Manager

Chrys entered the franchising industry in 1999, in a variety of functions, from promotions to sales to sales trainer. With a deep desire to assist others in achieving the American dream of business ownership, she easily transitioned into franchise sales and development. She has helped hundreds of entrepreneurs achieve their lifestyle goals through business ownership.

Chrys is the first point of contact for all candidates interested in our model. She gets them started in the discovery process. Her secondary focus is assisting independent print shop owners with their exit strategy by selling their print shops to pre-approved AlphaGraphics franchisees or converting their existing businesses to an AlphaGraphics whereby enjoying savings on day-to-day expenses through network discounts and expanding their businesses through AlphaGraphics’ proven 50-year-old brand.

Jennifer DeeryJennifer Deery

Franchise Development Marketing Manager

Jennifer joined AlphaGraphics in March 2019 as Franchise Development Marketing Manager. She brings with her several years of social media/marketing and customer service. Prior to joining AlphaGraphics, Jennifer led brand awareness for a major home retailer in the Houston, TX area. She was a driving force into fully integrating social media and non-traditional communication methods to reach current and prospective customers. As a representative to the local Chambers of Commerce, she witnessed the power of small businesses and also the advantages of franchising vs. sole proprietorship.

“I saw how franchise owners were often more assured since they knew there was an entire network standing behind them.” She is focused on bringing the AlphaGraphics opportunity to people who would not otherwise have thought about a business to business franchise opportunity “This is not a static business model. With the vast array of our products and services, AlphaGraphics owners can truly customize their business plan to provide value to businesses of all types and sizes.” Jennifer graduated from Stephen F. Austin State University with a degree in Political Science.

Randy Anderson

Director of Real Estate

Randy began supporting the AlphaGraphics brand in December of 2020. He started in the franchise world as an independent entrepreneur looking for a business franchise, but now lives vicariously through our operators helping them through the initial stages of business ownership. Randy helps find locations, negotiate leases and plan out construction for new and existing AlphaGraphics locations.

Before AlphaGraphics, Randy spent six years doing the same role for PostNet International Franchise Corporation. Prior to that, he spent 15 years with Jobing.com. Randy was employee number 5 and saw that company grow to over 400 people in 20+ offices across the country. Randy has an MBA from Arizona State University and Bachelor degrees in both Marketing and Entrepreneurship from the University of Wisconsin - Eau Claire. He's married, has two children, and spends his off time outside or in the kitchen.


Brad SwimmerBrad Swimmer

Director of Franchise Development

Brad joined AlphaGraphics in 1991 as a franchisee, starting up, owning, and operating (with his wife Judy) the downtown Cleveland, OH AlphaGraphics from 1991 till selling the business in 2019. Their center was a two-time gold circle and many-time silver circle center, as well as recipients of many other system awards in their 28-year ownership. Prior to owning the AlphaGraphics, he was a financial manager from 1976 till 1991 for 2 Fortune 50 companies, utilizing his MBA from the Fuqua School of Business (Duke University).

Brad joined the Franchise Development team in December 2019, as a Conversion and Acquisition Specialist. His 29 years of industry experience allow him to identify independent print shops that would make appropriate candidates for acquisition by new franchisees, or would benefit by converting their business to an AlphaGraphics franchise.


The AlphaGraphics team makes starting a business franchise for independent entrepreneurs easy with scalable opportunities and a 50 years brand history.

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