AlphaGraphics Franchise locations developed from existing small print businesses are a win-win for the owners and entrepreneurs behind the switch. What’s better than entering a new business venture with an established real estate location, built-in relationships, and a new business plan to keep you moving forward? Not much. Converting a business to a franchise is one of the best ways to become a part of the AlphaGraphics system. There are many challenges that come with owning a small business, but joining an established brand can help alleviate them. Let’s dig into the pros of investing in a conversion franchise with AlphaGraphics.
But First, The Challenges of Independent Print Businesses
Running an independent print business is no small feat. Small business owners face numerous obstacles such as:
- Constant market competition
- Limited resources for technology upgrades
- Marketing challenges
- Difficulty scaling operations
- Increasing customer expectations for comprehensive service solution
Probably most challenging of all — you’re going at it all alone. Franchising offers a strategic pathway to overcome these challenges, transforming your existing business into a more robust, supported enterprise, and most importantly, you’ve got a team of individuals behind your every move.
Why You Should Consider Converting Your Business to An AlphaGraphics Franchise
Breaking Through Growth Limitations
Independent businesses often hit a ceiling in their growth potential. At a certain point, business becomes stagnant and it’s harder to grow. AlphaGraphics provides a proven pathway to:
- Expand your market reach
- Leverage the reputation and buying power of a nationally recognized brand
- Access sophisticated business systems
- Overcome local market constraints
Immediate Brand Credibility
AlphaGraphics began building its brand credibility in 1979. For years and years, we’ve aggressively pursued the global marketplace and successfully built a business with sound processes and strategies perfect for a business owner looking for a new avenue. By converting to an AlphaGraphics franchise, you instantly gain:
- Nationwide brand recognition
- Proven business methodologies
- A reputation for quality and innovation
- Increased customer trust
Not to mention, 55 years of brand history.
Key Benefits of Converting Your Business
Immediate Business Advantages
1. Enhanced Purchasing Power
As a result of its size, a franchise is able to strategically bulk-purchase and receive discounts that dramatically reduce operational costs, while negotiated vendor contracts ensure access to premium supplies at competitive rates, and our preferred supplier networks expand your resource capabilities beyond traditional small business limitations. In other words, you save a lot of money.
2. Advanced Technology Platforms
Innovation is a must in an ever-evolving technological world. You have to keep up! By operating under a franchise model you’ll be able to revolutionize your operational efficiency, with cutting-edge print management software, seamless online ordering systems, sophisticated digital workflow tools, and comprehensive customer relationship management (CRM) solutions that streamline every aspect of your business operations.
3. Comprehensive Marketing Support
Franchisors have much larger marketing budgets, which gives you the resources and freedom to go ‘all out.’ Elevate your brand presence through national marketing campaigns, robust digital marketing resources, professional branding materials, and strategic social media and online presence strategies that position your business for maximum visibility and customer engagement.
Financial Benefits
As we mentioned before, because of the size of a franchise system, you’ll often receive significant cost reductions on supplies from vendors. A franchisor like AlphaGraphics will have already established relationships with equipment manufacturers and other distributors to ensure you’re receiving the best equipment for the best cost. That, along with other financial incentives is a huge reason why converting your business is the best move.
By opening your business up to new horizons with higher revenue streams, you’ll be able to expand your business and provide diverse service offerings to your customer base.
Robust Support Systems
You’ll receive comprehensive training and operational support through the AlphaGraphics AGLEarn system and AGXsell system. The AGLearn digital training platform offers continuous skill development programs and best practices workshops that keep your team at the forefront of industry innovations. As we said before, you won’t be going at any of this alone — you’ll receive continuous support from the franchisor team from start to finish, and that includes selling and marketing. AlphaGraphic’s AGXsell program will help you get the job done and hit your business goals along the way.
Strategic Exit Planning
Converting to a franchise isn't just about current success — it's about future opportunities. Even if you aren’t considering selling your business now, you will one day, so having an exit strategy is a strategically smart business plan. Converting your business to a known franchise brand can help make your company more attractive and drive up sales. This will ultimately help your legacy and the sale of the company when the day comes.
- Higher potential business resale value
- More structured succession planning
- Enhanced market positioning
- Flexible legacy transfer options
Ready to Transform Your Business?
Take the next step in your entrepreneurial journey:
- Download our Conversion Kit.
- Learn more about becoming an AlphaGraphics franchise.
- Schedule a consultation.
Your existing business + AlphaGraphics' proven system = Unlimited potential.