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7 Ways AlphaGraphics Supports Franchise Owners in their Business

Nearly 75% of Americans want to start their own business, yet only a fraction of that number actually do it. The reasons why are numerous, and many are even logical. Stepping out on your own can be intimidating, especially if you’ve never done it before.

While “right place, right time” rarely ever exists, joining a franchise model can make taking that next step a little easier. At AlphaGraphics we’re dedicated to supporting our franchise owners in every aspect of their business throughout the duration of their time with us so you can be confident stepping into business ownership. Here are just a few of the ways we support our franchise owners:

1. Proven Business Model

AlphaGraphics is a 50+ year-old brand that has developed a robust set of business strategies and systems for our franchise owners to help them in their entrepreneurial journey. Regardless of whether you’re a seasoned business owner, or this is your first attempt at running your own business you can be assured that you’re not the guinea pig, and you’ll have plenty of support to lean on.

2. Business Development Coach

One of the biggest challenges of starting a new business is that you don’t know what you don’t know. Our business development coaches are here to help you along the way. You’ll be assigned your coach right from the beginning and they’ll assist you with everything from opening your business, getting it up and running, to the day-to-day operations.

3. Turnkey Marketing Programs

Regardless how stellar your business is, if you don’t have an effective marketing strategy it can be difficult to bring in business. Not only does our team help you develop strategies that are right for your center and location, but they also work to market the AlphaGraphics brand on a national level to increase awareness and benefit the entire network. Check out this video from our recent Make It Happen campaign.

4. Buying Power of a Global Brand

AlphaGraphics is part of a global family of companies with 3,000+ locations in 50+ countries. Because all of our brands are within similar industries we are able to leverage our buying power with a number of our 3rd party vendors to provide our owners discounts on the tools necessary to run their business.

5. Online, HQ, & In-Center Training programs

The majority of AlphaGraphics franchise owners have no experience in the print or marketing industries. First and foremost, AlphaGraphics is a brand built around relationships and customer service. Our experienced training team has developed a diverse mix of training online, in your center, and at our corporate headquarters to make you knowledgeable in all aspects of the business.

6. Industry Leading Technology

AlphaGraphics strives to be a leader in technology for the print and marketing industry. Continuous research and development and the ability to understand the innovations of the industry are critical in order to stay relevant. On top of this forward thinking, technical support is also provided via the AlphaGraphics Help Desk, we provide your website, the analytics, and an ecommerce platform to help drive customers to your business.
Annual Networking & Learning Conference
One of the most powerful tools of the AlphaGraphics brand is our network of owners. Being selective in our selection process has provided us with a high quality group of owners. While our franchisees are constantly communicating with each other and sharing innovations, one way they network is through our annual conference every year. We hold classes from our corporate staff and high-performing owners to share knowledge and strategies.

7. Leadership Counsels

With any business you want to feel a part of the strategy and vision for the company and we feel it is important to include our owners in these discussions as they are the ones it will affect, and they have firsthand knowledge of any issues or inefficiencies in the business. One of the ways we do this is through our leadership counsels that are built around a range of topics to ensure we are leading the company and our franchise owners in the right direction.

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